Marketing Magic
No matter where you are with your writing, even if you are starting, whether you are self, independently, or traditionally published, marketing should be on your mind early on in your process.
Whether we like it or not publishing is a business. Publishers produce books they think will sell. Their number one priority is to make money. If we understand the business and the marketing side of publishing it can greatly increase our chances of being noticed by the top agents and publishers as well as increase our chances of success.
Marketing is the process of creating positive communication about you and your book, selling the book, and delivering your book to customers.
- This class will provide you with actionable, and reasonable tips to market your book effectively
- You will take away knowledge of how the business of publishing and marketing work
- You will create a professional marketing plan
The class is limited to 10 attendees and includes a follow-up one-on-one with the instructor. It fills quickly!
It’s also for managing reader relationships in ways that benefit you and the reader. It requires coordination, planning, and implementation.
If you’ve finished writing and publishing a book you’ve accomplished something truly remarkable. Now you must get people to buy and read, then to review and talk about, and then to share your book.
No matter which publishing route you choose the challenge will still be the same. How will the right audience for you and your book find it? How will they know it exists?
When it comes to marketing your book, knowledge, and preparation are the first two keys to your marketing success.
Waiting for your book to be discovered is not an effective marketing plan. We are writers not necessarily business savvy, but we must learn the business side of publishing if we want to successfully sell our books.
I know authors who spent months, even years writing wonderful books. They had those books professionally edited, critiqued, and uploaded them to Amazon and waited. That was it. A few of these authors never even told their family members that they wrote and published a book. I’m not sure if this qualifies as a case of resisting happiness, a lack of confidence, the fear of failing, a fear of success, or simply the lack of knowledge that products do not sell themselves and books are products.
Word of mouth is still an effective marketing tool; however, the buzz always needs to come out of the reader’s mouth, not the author’s. It’s up to you the author to encourage your readers to get that buzz going.
The Marketing Magic Class is available but will fill up quickly!
