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Time for Teaching and still Beaching…

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Friday Fragments are bits and pieces of your week that are usually brief; too short for a stand-alone post, but too good to discard. Collect humorous observations, “Heard” items, and other small gems and put them together in a Friday Fragments post. Then leave a link to your Friday Fragments here:

Half-Past Kissin’ Time

Friday Fragments Summer logo

 

 

 

 

 

 

 

My husband told me yesterday to stop thinking about summer being over and to concentrate on enjoying each day of September. He is so right. The days are still sunny and warm, without being oppressive and the nights are comfortably cool. Then he asked me to go on a couple of beach dates. Just another of the million reasons I love that man.

Florida Does Beach Feet

I have some exciting things to look forward to this fall. Not only will I be teaching again but I have been working with a committee since last spring to put together a workshop series sponsored by the Press Club of Pa. They will be held the fourth Saturday of every month (except December.) They will be on social media, branding, style (for men and women), networking, understanding the news, how to get attention from the media for your product, business, store, event, non-profit, blog or book, writing and publishing, pitching your business and more. We have been so lucky to have top experts in these fields offer to join us. We even have a few celebrity guests. I will be writing more about these classes next week!

http://www.thepressclubpa.org

Our Florida adventure has come and gone but I have no doubt we all created memories that will last forever. My husband and I took five of our grandchildren to Daytona Beach to visit my mother and John’s sister. We were worried that at least the driving part would be a nightmare but I have to tell you the kids were so good and we had SO much fun. Kudos to John for renting the top of the line Town & Country minivan equipped with DVD players and satellite radio and kudos to me for creating maps and putting them on corkboard for each child with colored stick pins. One color for cities we stopped in and another color for cities we passed through. They really got into it and now they know how to read a map. We had a great time with family and friends, went Go Karting, to batting cages, the beach, to Zoomair Daytona a zipline adventure and more…

FLORIDA trip the kids by pool FLORIDA Here we go FLORIDA trip maps FLORIDA with Kids Florida beach all 5

During our vacation my laptop kind of crashed and even though there was a TV by the pool the kids always wanted to listen to music so I was forced to detox from my news addiction. After reading this post on Boomeon written by Cathy Chester, taking an occasional news break is going to become a habit for me:

http://www.boomeon.com/posts/taking-a-short-break-from-the-news

Have a safe and fun Labor Day,

Doreen

 

 

 

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Writing Wednesday/ Marketing Part 2 PR

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Writing Wednesday

Typewriter Pink

 

 

 

 

 

 

 

 

 

 

On Wednesdays I like to share bits of information that I picked up on my journey to publication and preparing to be published again. The kind of information I wish someone shared with me.

 

 

 

 

 

MARKETING PART 2

You can find part 1 here:

http://doreenmcgettigan.com/?p=5230

Marketing is composed of Advertising and Public Relations (PR.)

This week I want to talk about PR. It is the communication that is created to show you and your business (book) in the best light possible. Good PR does not just happen. It usually takes serious planning, a lot of effort and patience.

Press Releases fall under the PR category. They should be short, no more than one page and should answer the questions who; what; where; when and why. They should be e-mailed to editors of print media and producers for radio and TV. Editors and producers are extremely busy. Chances are you won’t hear from them but your release could possibly appear in their publication or be mentioned in a community information spot on radio, TV or the stations websites. If you don’t hear from them and your release does not appear chances are they were not interested. Remember lead times if you are submitting to magazines or TV. Many of them plan their publications well in advance. It is never a good idea to call these people. If you put your contact information on your press release they will contact you if they want more information.

Reasons to send a press release for a book:

  1. To announce the release of a book
  2. To announce book readings/signings

Press Releases should not be sent for reviews. They should never contain links or buying information. That is advertising.

Newspaper photo

Talk show hosts, radio announcers and news anchors rarely have authors on to discuss their books. They are more interested in ‘experts’ on a particular current topic. This is where you need to get creative and prepare a pitch sheet. What has the research and the writing of your book taught you? As an example, my first book Bristol boyz Stomp is about the random road rage murder of my younger brother. That loss has made me an expert in road rage statistics, grief and victim services. When a road rage assault occurs, a producer or journalist (because I sent them a pitch sheet) may request an interview with me to discuss road rage statistics, give the victims view or to give listeners tips on how not to become a victim. Your pitch should include a very brief bio (related to your topic,) the reason you are the best person to discuss your topic and a list of talking points (what you are able to comfortably discuss on the topic.) Again make sure there is no advertising in your pitch. In your bio you can mention you wrote a book on the subject.

An agent or publisher is likely to Google your name before they decide to offer you a contract. Make sure there is something for them to see. Is your blog consistent? Is your Twitter page interesting and engaging?

Google Logo

A quick way to increase your online presence is to write letters to the editors of local newspapers on current events. Most papers are quick to post these online. This type of letter, once in print also gives you publishing credibility.

Another part of PR is public speaking and events. If the thought scares you find a way to get past your fear. Approach your local library, your church and your bookstore with a pitch for a writing or blogging workshop, author panel, reading etc… Do these for free until you have established a name for yourself. The first people you should invite to your release party is the media.

Remember, the buzz about your book should always come from readers, reviewers and the media, not from you.

Social media is a clever tool for marketing and PR if used correctly. You must be human, chat about stuff other than your book. Be interesting and relevant. If you start or join interesting conversations with people they will want to know more about you, realize you are a writer and seek out your books.

The success of your book hinges on having a book that has heart; is a compelling story and is professionally produced.

Word of mouth is still an effective PR and advertizing tool however; that word of mouth can snowball if you have a good PR plan. PR can be much more effective than advertising. One mention of you and your book by the media can quickly legitimize you as an author.  PR works best in conjunction with a good advertising plan.

PhillySnaps5

After being cooped up in my office writing for eight months, in my pajamas the thought of going out and actually speaking to people terrified me. What would I wear? Would I sound like I knew what I was talking about? With each book signing and each media event my confidence grew. I actually enjoy it now. The key is being practiced and prepared.

Happy writing!

Doreen

 

 

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A-Z Challenge Reflection Post

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A-to-Z Reflection [2014]

 

 

 

 

 

 

http://www.a-to-zchallenge.com

With one breath I want to say I am so glad the A-Z Blogging Challenge is over and with my next breath I miss it so much and I am already looking forward to and planning for next year.

This was my third year of participating and my first year as an ambassador. It was also the first year I had a theme and also the first year I pre-wrote some of my posts. Being prepared certainly did take some of the stress away and I plan to pre-write even more next year.

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The A-Z’s of Mental Health Awareness….

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For the month of April I am participating in the annual A-Z Blogging Challenge. The Challenge was started by author/blogger, Arlee Byrd. http://tossingitout.blogspot.com

A-Z-AMBASSADOR-2014-211x300

 

 

 

 

 

 

Each day of the month (except Sundays) we will post something based on that days correlating letter. Some of us chose a theme and others are winging it. My theme is the A-to-Z’s of Mental Health, Raising Awareness. It is a topic that is very close to my heart. I hope you find the posts interesting and you will comment and share the posts everywhere. To see a list of all of the participants or for more information-click on the badge over there to the right>

Today’s Letter is the Letter Z

A-Z challenge Z

 

 

 

 

 

 

Zee End of my A-Z’s of Mental Health

I believe we have a Mental Health crisis or more like an epidemic not only in America but Internationally.

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Young Binge Drinkers and Mental Health…

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For the month of April I am participating in the annual A-Z Blogging Challenge. The Challenge was started by author/blogger, Arlee Byrd. http://tossingitout.blogspot.com

A-Z AMBASSADOR 2014

 

 

 

 

 

 

Each day of the month (except Sundays) we will post something based on that days correlating letter. Some of us chose a theme and others are winging it. My theme is the A-to-Z’s of Mental Health, Raising Awareness. It is a topic that is very close to my heart. I hope you find the posts interesting and you will comment and share the posts everywhere. To see a list of all of the participants or for more information-click on the badge over there to the right>

Today’s letter is the Letter Y

A-Z Challenge Y

 

 

 

 

 

 

Young Binge Drinkers and Mental Health

Binge drinking is a pattern of drinking that brings a person’s blood/alcohol concentration up to high levels, quickly. For men it would take five-drinks in a two-hour period and for women it would be four-drinks per two-hour period.

Binge drinking is common among the eighteen- thirty-four-year-old – age group. In fact ninety-percent of drinking in this age group is done in the form of binging.

Young drinkers may be the most common binge drinkers but those over sixty-five years of age binge drink more often usually five or six times a month.

This type of drinking is also much more prevalent among households that earn more than seventy-five-thousand-dollars a year and men are two-times more likely to binge drink than woman.

Excessive alcohol use can cause all sorts of medical problems including but not limited to liver cirrhosis, cancer, cardio vascular disease, gout, pancreatitis, nerve damage, infectious diseases and more.

alcohol

Having one drink may give you a relaxed feeling due to the chemical changes the alcohol causes in the brain. It can relieve anxiety. If you continue to drink a negative emotional response can occur. You can become angry, anxious and or depressed.

 

It can also complicate mental health disorders. Alcohol use has been linked to depression, self harm, suicide and psychosis. It can be extremely difficult to diagnose psychiatric disorders when alcoholism and mental health disorders co-exist. In fact people that have a mental health issue and use alcohol excessively are at great risk of suicide.

Someone who is taking anti-depressants, anti-psychotic or anxiety reducing medication should NEVER binge drink. It can be fatal.

Occasional binge drinking is not going to cause a mental health disorder. Excessive binge drinking can cause mental health problems, physical problems and medical problems.

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I would love to hang out with you here too:

http://www.facebook.com/pages/Bristol-boyzStomp/113804488656243

http://www.twitter.com/doreenb8

 

 

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Understanding Xanax and other anti-anxiety meds…

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For the month of April I am participating in the annual A-Z Blogging Challenge. The Challenge was started by author/blogger, Arlee Byrd. http://tossingitout.blogspot.com

A-Z AMBASSADOR 2014

 

 

 

 

 

 

Each day of the month (except Sundays) we will post something based on that days correlating letter. Some of us chose a theme and others are winging it. My theme is the A-to-Z’s of Mental Health, Raising Awareness. It is a topic that is very close to my heart. I hope you find the posts interesting and you will comment and share the posts everywhere. To see a list of all of the participants or for more information-click on the badge over there to the right>

Today’s letter and the most difficult letter

thus far in the challenge is the Letter X

A-Z Challenge X

 

 

 

 

 

 

Xanax and other benzodiazepines

If you or someone you love is experiencing some sort of mental health issue, chances are your doctor will prescribe a medication. Anti-anxiety, anti- depressant and anti-psychotic medications have changed or saved the lives of many thousands of people. They can also have minor to severe side effects. Some people have to try a number of medications or several combinations of medications before they find the one that is right for them.

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Worry and Mental health

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For the month of April I am participating in the annual A-Z Blogging Challenge. The Challenge was started by author/blogger, Arlee Byrd. http://tossingitout.blogspot.com

A-Z AMBASSADOR 2014

 

 

 

 

 

 

 

Each day of the month (except Sundays) we will post something based on that days correlating letter. Some of us chose a theme and others are winging it. My theme is the A-to-Z’s of Mental Health, Raising Awareness. It is a topic that is very close to my heart. I hope you find the posts interesting and you will comment and share the posts everywhere. To see a list of all of the participants or for more information-click on the badge over there to the right>

Today’s Letter is W

A-Z Letter W

 

 

 

 

 

 

 

Worry

Some people worry about everything, some are so laid back they appear to care about nothing and then there are those people that seem to do a bit of each. A bit of worry can be a healthy thing. Think about it, would we ever get anything done if we didn’t have pangs of anxiety nudging us to move faster, study more or to be careful?

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Violent Behavior and Mental Health Disorders

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For the month of April I am participating in the annual A-Z Blogging Challenge. The Challenge was started by author/blogger, Arlee Byrd. http://tossingitout.blogspot.com

A-Z AMBASSADOR 2014

 

 

 

 

 

 

 

Each day of the month (except Sundays) we will post something based on that days correlating letter. Some of us chose a theme and others are winging it. My theme is the A-to-Z’s of Mental Health, Raising Awareness. It is a topic that is very close to my heart. I hope you find the posts interesting and you will comment and share the posts everywhere. To see a list of all of the participants or for more information-click on the badge over there to the right>

Today’s letter is the letter V

A-Z Letter V

 

 

 

 

 

Violence and Mental Health

In the United States and Internationally Mental Disorders are quite common. More than one-quarter of the population is diagnosed with a mental disorder in any given year. This is approximately fifty-seven-million-or one in four people.

One in seventeen people are diagnosed with a serious mental disorder like bipolar disorder, schizophrenia or psychosis, in any given year.

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United States Military and Mental Health/ The Facts

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For the month of April I am participating in the annual A-Z Blogging Challenge. The Challenge was started by author/blogger, Arlee Byrd.

http://tossingitout.blogspot.com

A-Z-AMBASSADOR-2014-211x300

 

 

 

 

 

Each day of the month (except Sundays) we will post something based on that days correlating letter. Some of us chose a theme and others are winging it. My theme is the A-to-Z’s of Mental Health, Raising Awareness. It is a topic that is very close to my heart. I hope you find the posts interesting and you will comment and share the posts everywhere. To see a list of all of the participants or for more information-click on the badge over there to the right>

Today’s letter is the Letter U

A-Z Letter U

 

 

 

 

United States Military and Mental Health/ The Facts

More than two-million Americans have served in wars in Iraq and Afghanistan. At least twenty-percent of them are now experiencing PTSD.

While battle related deaths are down, we are now losing veterans in increasing numbers to suicide. The VA has been struggling to keep up with and to recognize those military personal that are in great need of mental health services.

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Temporal Lobe Damage

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For the month of April I am participating in the annual A-Z Blogging Challenge. The Challenge was started by author/blogger, Arlee Byrd. http://tossingitout.blogspot.com

A-Z AMBASSADOR 2014

 

 

 

 

 

Each day of the month (except Sundays) we will post something based on that days correlating letter. Some of us chose a theme and others are winging it. My theme is the A-to-Z’s of Mental Health, Raising Awareness. It is a topic that is very close to my heart. I hope you find the posts interesting and you will comment and share the posts everywhere. To see a list of all of the participants or for more information-click on the badge over there to the right>

Todays Letter is T

A-Z Letter T

Temporal Lobe Damage

The temporal lobes are the parts of the brain that are involved in the retention of memories, sensory input, understanding language, storing new memories, emotion and understanding. They are located behind the ears.

There are several disorders that can cause damage to this part of the brain. Picks Disease, epilepsy and Lou Gehrig’s Disease can all damage the brains temporal lobes.

The number one cause of damage to temporal lobes is Traumatic Brain Injury.

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  • "Ready" for School September 1, 2014
    Every year at school, we teachers and staff are trained in what to do in the event of a school shooting situation. We've been trained in this for as long as I can remember:  Close your classroom door, hide, and be quiet, hoping the shooter thinks your room is empty and keeps going. Administrators make ridiculously veiled announcements over the P.A. such